Why we believe in awards
DDB was founded on the belief that creativity is the most powerful force in business. Creativity is in our DNA. It is the most important contribution we can make to our clients' success. Consistently ranking among the most-awarded networks confirms our claim to worldwide creative leadership.
But winning awards also makes us feel good. It makes our clients feel good too. And when we feel good, we work better.
Check out our recent winners at the industry's top shows.
DDB is very proud of the recognition we have received for our work, both in terms of creativity and the effectiveness of our communications.
The Effie Awards we have received for marketing effectiveness are possibly the most objective measure of results and our track record is impressive. Over the last 15 years, DDB has won over 90 Effies, 17 in the past two years alone. In 2006, DDB London was also named Effectiveness Agency of the Year by the IPA in the UK, one of the most rigorous effectiveness competitions in the world.
The creative accolades we have received are equally impressive. Cannes recognized DDB for the most Grand Prix awards in the 50 years of International Advertising Festival, an acknowledgment of the agency's notable creative achievements, which have also included:
- 1988 - 2007 Most Cannes awards of any agency worldwide
- 1998 DDB receives Advertising Age's first Global Network of the Year
- 1998 DDB receives Clios' first Agency Network of the Year award
- 1999 Cannes names Volkswagen "Snowplow" best commercial ever
- 2003 DDB named Global Agency of the Year by both Ad Age and Adweek
- 2004 Gunn Report names DDB Most Awarded Agency Network in the World
- 2004 DDB named Global Agency of the Year by Adweek
- 2005 Adweek names Tribal DDB Interactive Agency of the Year
- 2005 & 2006 Gunn Report names DDB World's Top Network in Europe
- 2006 Creativity magazine ranks DDB number one of agency networks
- 2006 Tribal DDB most Awarded Digital Agency at the IPA Effectiveness Awards
- 2006 Ad Age names Philips Norelco, Shaveeverywhere.com Digital Campaign of the Year
In its 1999 Advertising Century edition, Advertising Age named our founder, Bill Bernbach, "the single most influential creative force in advertising history..." and the "...hands down winner for devising the creative yardstick by which most advertising today is measured." Among the 100 top executives who have shaped the course of advertising during the twentieth century, Bill Bernbach was number one, according to Advertising Age. Also on the list were DDB's Keith Reinhard, Helmut Krone, Bob Gage and Phyllis Robinson.