Check out DDB work for various clients including that address the recession. Please send us any other interesting recession-specific communications you have seen and believe to be effective. And share what you think should be the major selling features given our challenging times.













Global downturn. What's the first mistake business make? We live in FINANCIAL TIMES






Jeff Swystun, Chief Communications Officer, DDB Worldwide

Posted on June 1, 2009 3:33 PM | Permalink | Comments (2)

DDB Italy lets sentimentality, connection and joy speak volumes in these ads for Henkel’s Loctite glue. Whether it be your perfect porcelain dance partner, or always reliable robot, or loyal infantryman, Loctite keeps your possessions and treasures intact.

Jeff Swystun, Chief Communications Officer, DDB Worldwide

Posted on June 15, 2009 9:56 PM | Permalink | Comments (1)

Bonjour. I just landed in Cannes today via Brussels. I’m tired but excited about my 11th Cannes experience. First thing is to register, check in and get ready for a kick-off dinner with Bob Scarpelli and a few DDB friends.

While everyone seems to be debating the pulse of Cannes – or if you’re Ad Age’s Bob Garfield, whether or not there should even be one – I am still looking forward to this year’s Festival, our prospects for winning, the clients and press that are attending, our many jurors and of course the seminars featuring some faces you know.

Follow me for all things DDB or if you just need to know where a vegetarian can find a decent meal in Cannes: http://twitter.com/cheronis

If you’re not yet in the world of Twitter, you can always keep coming back to this post to see my latest tweets.

Wish us luck! Au revoir.



Amy Cheronis, SVP/U.S. Communications Director, DDB & Tribal DDB

Posted on June 22, 2009 10:03 PM | Permalink | Comments (11)

Thursday at Cannes, DDB had the honor to present David Plouffe, campaign manager for Barack Obama who joined us to speak about "The Art of the Possible. The Audacity of Successful Brands." David Plouffe explained how the campaign happened and why it worked and shared his insights on how to harness the power of social networking to build brand loyalty. Watch the excerpt of the talk:

Posted on June 25, 2009 9:14 PM | Permalink

Great creative ideas can come from anywhere, it’s true. Even an old Ottoman Empire gunpowder factory, now the most well preserved Byzantine structure in all of Turkey. DDB&Co in Istanbul is proof of that. A dark horse at the International Advertising Festival in Cannes last week, DDB Istanbul finished in the money at the Festival’s Agency of the Year competition where, among agencies the world over, it earned a No. 3 ranking.

A place designed to enhance the exchange of ideas, the design eschews lofty views for more earthly foundations and a hard to beat authenticity that stems as much from history as the understated details of its renovation.Click here for an interview with the architect and agency head behind the design
of DDB Istanbul.

In an increasingly mobile world where the home office is promoted as much to save money as to give employees flexibility and teleconferences along with webinars are replacing the invaluable contact of in the flesh meetings, DDB Istanbul’s old stone home and creative record remind us of the value of working as a community and that face to face interaction drives the creative business and the currency of ideas.

Pat Sloan, Senior Vice President, Corporate Director of Public Affairs

Posted on June 29, 2009 10:24 PM | Permalink