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Hennessy & DDB Paris Tap Director Nicolas Winding Refn for New Campaign

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For their first collaboration, Hennessy and DDB Paris are proud to introduce the Odyssey campaign: a sensorial journey directed by the celebrated film director Nicolas Winding Refn (NWR). For the project, the director of “Drive” was invited to interpret and express a universally subjective theme: the taste of Hennessy X.O. Reinterpreting impressions described by Hennessy’s Comité de Dégustation, DDB Paris and NWR have woven a rich visual tapestry illustrating the X.O. cognac’s taste and feel. The result perfectly depicts the spirit of the campaign’s storyline, “Each drop of Hennessy X.O is an odyssey.” View the film here.

Guest Author DDB Worldwide

Posted March 14, 2016 at 4:25pm

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