Culture
Culture
People
The people at DDB represent a worldwide collection of talent, cultures and ideas united by the power of creativity. Over the years we have grown to over 14,000 people in nearly 100 countries, but despite this size, we share a collective personality. We are all passionate for our work and pursue excellence in all that we do. Last, but not least, (we think), we are fun to be with.
Values
Our roots in creativity and humanity have developed a culture that inspires powerful creative collaboration across borders, across disciplines and with clients, generating better ideas and better results. We love to blow people away with our ideas.
Talent
Talent is the most important resource of a creative organization. Talent is rare, hard to identify, and tough to leverage in its raw state. To realize the potential of our people, DDB is committed to growing talent and ideas, investing in educational programs like Catalyst and recruiting people who fit, but do not conform.
Catalyst
Catalyst is the unique way we educate and grow the people of DDB and our partner companies. Catalyst enables employees from around the world to learn from each other, to share vast experiences and expertise, as well as to draw from external resources. Catalyst offers a network-wide intranet, proprietary courses, seminars and round-tables. Most courses are authored, shaped and taught by our own thought leaders. We have found that case-based learning, applied to real client opportunities, is the most effective approach. Our current course topics embrace leadership, business and brands, creativity, strategic planning and personal growth.