Northridge, CA, March 27, 2009 – Advertising agency DDB Worldwide in San Francisco has been named agency of record for SOYJOY®, an all-natural, nutrient-rich snack baked with whole soy and real fruit. SOYJOY® is owned by Los Angeles-based parent company Pharmavite® LLC. DDB will begin immediately creating and executing a multimedia advertising campaign for the product.
Canton, MA, March 20, 2009 – Reebok International has appointed DDB Worldwide as its lead creative agency, Rich Prenderville, Reebok's Head of Global Brand Marketing announced today.
New York, March 3, 2009 – David Plouffe, the campaign manager behind Barack Obama's historic presidential election, will join the advertising industry for the Cannes Lions International Advertising Festival in France this June.
March 30, 2009, Istanbul – In the third local bi-annual Effie awards, DDB Group here won three of the five Gold Effies awarded in the competition. Those Gold Effies, along with two Bronze, gave DDB the most awards of any agency at the awards show.
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