The ACT Good Report once again highlighted the world’s most impactful use of creative communications to promote sustainability and social responsibility and raise awareness of significant social and environmental issues. Several of our DDB teams and clients have been recognized in this year’s report for their ability to harness the power of creativity to move society forward.

On top of the list this year is ‘The Last Photo’ by adam&eveDDB London for the mental health charity Campaign Against Living Miserably (CALM). This groundbreaking initiative, known as Project 84, transformed the final photographs of 50 victims into striking portraits, aiming to raise awareness about suicide and reduce its stigma.

Check out the full report with celebrated teams, work, and efforts here.