adam&eveDDB Creative Agency to Watch in 2025

Things will look a little different, although also the same, over at Adam & Eve/DDB in 2025. The Omnicom agency has just promoted Ant Nelson and Mike Sutherland, its executive creative directors for the last six years, to chief creative officers, and elevated Will Grundy, its head of planning, to chief strategy officer. The moves come ahead of chief creative officer Richard Brim and chief strategy officer Martin Beverley’s departure next month to set up their own business, in which they will be joined by Polly McMorrow, the outgoing chief executive of McCann London.

It is a big change for the calmly confident Miranda Hipwell to navigate after just over a year as CEO. But, given the trio has been involved in much of the agency’s highlights, including the much-lauded “Missed birthdays” for Campaign Against Living Miserably, Campaign’s Top live experience and one of its Top campaigns in 2024, it is one that provides an opportunity for all concerned to expand their roles, experience and profiles. They will also have the counsel of the effervescent Chaka Sobhani, president and global chief creative officer at DDB.

Read more here.

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