We’re thrilled to announce that Juan, a multi-Grand Prix-winning strategist and champion of creativity, has been promoted to Global Strategy Partner at DDB Worldwide.

With a deep passion for emotional advantage in marketing, Juan is on a mission to prove how emotion drives business success. He’s already working across borders, leading DDB’s marketing effectiveness program, The Arrow, and expanding the Feels Barometer—a tool measuring the impact of emotional connections on market share.

Juan’s new role will also see him supporting North America’s team on new business, current clients, and global initiatives. Additionally, he will serve as the strategy lead for Grupo Bimbo, collaborating with DDB Chicago.

Tomas Gonsorcik, Global Chief Strategy Officer at DDB Worldwide, said, “We are thrilled to name Juan as Global Strategy Partner. He is a valued member of our global strategic planning community, and I look forward to his immeasurable contributions in driving the agency’s global success.”

Congratulations, Juan! Read more here.