WARC Ranks DDB in the Effective and Creative 100
WARC has released the third and final installment of its annual rankings, and we’re proud to share that the DDB network has retained its #2 position in both the Effective 100 and Creative 100 with six agencies in the top 50 and seven campaigns in the top 100.
Compiled by WARC Creative, these rankings recognize the work that was awarded by the most important global and regional creative shows in 2023. Omnicom leads the Effective 100 rankings as most effective holding company, while McDonald’s tops the effectiveness rankings in the brand category for the fifth year in a row.
Visit WARC for a summary report available here.